BROADCASTING TACKLING THE BACK OFFICE WITH mySAPT ERP

Short Description
programming opportunities without large increases in. administrative costs. mySAP ERP draws on standard SAP® applications for sales …

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Content
BROADCASTING:
TACKLING THE
BACK OFFICE WITH
mySAP. ERP
The Solution That Offers Channel Management
for Broadcasters
Advances and investments in digital production and transmission
have had a dramatic influence on broadcasting in recent
years. But changes in the industry go beyond creating and
manipulating content. Today, television broadcasters and cable
companies work in a constantly shifting business environment,
with increasing numbers of channels, new audience habits,
evolving advertising strategies, and heightened competition.
To stay ahead, they need to streamline back-office processes and
manage program costs and resources with greater speed and
accuracy.
Back-office systems have lagged behind technological advances
in content creation and distribution. Companies typically
use a variety of older, fragmented systems to track finances
and resources. Data sharing and business processes are often
disjointed and inefficient.
As a result, many broadcasters - you may be among them -
have limited visibility of program development and production
expenses as well as disconnects between creative and business
processes. Those disconnects hamper your ability to create new
offerings and develop new channels. They impair your ability to
control costs and resources. And they make business processes
slow and expensive.
The mySAP. ERP solution
offers you back-office…