Sony Ericsson K770 Gets Fashionably Purple

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The new Sony Ericsson K770 has the same performances as up to now, … The purple version of Sony Ericsson K770 will be available from now on exclusively at …

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17 September 2007
Purple Sony Ericsson
K770
Sony Ericsson
By: Elena Balan, Communications News Editor
Sony Ericsson K770 Gets Fashionably Purple
Purple is the new pink
The crowd of pink mobile phones has high chances of being replaced by a purple army of
handsets that keep appearing. Sony Ericsson has added even more color to its K770
Cyber-shot model by exclusively releasing a purple version of it at British mobile operator
Planet 3.
The new Sony Ericsson K770 has the same performances as up to now, as the new purple
color stands only for a more fashionable look and not for any changes in the phone’s
capabilities. The handset has the same evolved 3.2 megapixel camera with Photo Fix,
capable of taking high quality captures. It brings the same slim sizes, at only 15 mm in
thickness, only now improved with a color that adds even more personality than ever
before.
“This vibrant purple colour gives the K770 more of a fashion feel and we’re delighted to be
able to offer it exclusively to our customers”, said Frank Meehan, Director and General
Manager, Hutchison Whampoa Ltd Global Handset & Application Group. “It is an
eye-catching addition…